Pac "State" schools

While we are on the subject of under-the-radar programs, it interests me that the three "State" schools in the PAC-12 never seem to get much traction. Arizona State, Washington State, Oregon State. Last year all three of them were buried deep in the bottom echelon of the conference. Same for the year before. You have to go back to 2014-15 to find a finish in the top half of the conference (by Arizona State), and then it was only 6th. It is almost like there is some sort of stigma attached to having an S in the middle of your initials.