Monday, June 18, 2018

Director of Athletic Development?

We just announced the hiring of Tyson Baldwin as Director of Athletic Development. More power to him, and welcome to the Trojan family, Tyson. Glad to have you.

But what is that title?! "Athletic development" sounds like he would be developing players so they are more athletic. But no, he will be overseeing our fundraising efforts. Financial Development, maybe; or perhaps Resource Development; or just be honest and call him Chief of Fundraising.

That reminds me of a period with my late employer when we did not have Supervisors: we had Facilitators instead. Someone calls the plant with a problem and you tell him you will let him speak to the "facilitator," and what does he say? "No, I want to talk to someone with a little authority." Why make things more confusing?

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