Friday, June 6, 2014

Being successful with low budgets

I cannot imagine that we are a high-budget program. We do not have the football cash cow, and our attendance in basketball could not be making the dough roll in. So, how are you successful without a lot of money to work on?

Well, we got someone who does have a lot of money to help us build a wonderful facility. That certainly is a good start. We will have to recruit smart instead of flashy. Maybe more phone calls to people whose judgment we trust instead of a big travel budget. We may have to play body-bag games. Tough, but there it is. It is not the end of the world. We have plenty of good, winnable games to schedule within a fairly economical travel radius. Coaches? We will have to be smart and lucky there, because we will not be able to hire the big money coaches, complain about it all we want.

But I still say that some of the best bucks a low-budget program could spend is a smart public relations program.

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